It is more popular among older people compared to young people, with most of these fans concentrated in the United States, Canada and Europe. The sport enjoys a high level of audience among adult men belonging to the upper class. The sport enjoys a large television audience in the UnitedContinue Reading

SAP’s Sapphire Now campaigns are effective because they expertly use the help of industrial influencers to reach and attract an interested audience in their business segment. While this is a tactic we often see in B2C marketing, B2B marketing specialists have been much slower at adopting influential marketing. Every companyContinue Reading